yawer Ali Shah

Choices made in the present may define the future. It is not just about choosing sustainability as an option but to embrace it with a goal to empower ecological balance and inspiring lives with an inventive change. Kindly take a look at this journey-
The Family Legacy
My father was the Judge at Honorable High Court at J&K. My grandfather was an Engineer and my uncle was the Minister in Madhya Bharat and a mayor of Gwalior (MP). During the early days of my life, I found myself surrounded by Barristers, Ministers, and Bureaucrats who visited my home quite often. It allowed me to learn the significant skills to react effectively and earn respect in society with a vision to do something good in life. Since childhood, I feel a strong connection with spirituality; it made me what I am and how I see the world.
Following my goals and beliefs
I started my career as an engineer in Kirloskar with the ultimate goal to become a thriving businessman. As my ultimate goal was to become a successful businessman I gradually started to make vital efforts for the same. Though, it wasn’t that easy as I was in immense perplexity regarding the area of business to choose and from where I will get the fund. These were literally million dollar questions and I was finding it hard to find answers for them.
There is an old saying that night becomes the darkest when the sun is about to rise. After the dark phase of perplexity, a ray of hope came into my life in the form of an amazing event. I found my way when I attended a seminar on the requirement of Natural Textile Dyes. It made me understand that Natural Textile Dyes are the eco-friendly solution rather than Synthetic Dyes. Since then I had an intense aspiration to make natural products for the betterment of ecological sustainability and humanity altogether.
After finding my way, I started planning and preparations for the same with my brother-in-law Mr. Masood Zaidi. Our dedicated planning and preparations of several months resulted in the emergence of AMA Herbal Laboratories Pvt. Ltd. It was a tough task as there were no technological references in commercial usage of Natural Textile Dyes were available. Initially, the sales figures were not that exciting as the industry wasn’t aware enough about the utility of Natural Textile Dyes and its Positive Impact on the environment.
I gradually established my R&D team and then the outset of the manufacturing of natural dyes for textile application started. It was a futuristic approach as I already sensed that in the coming decade or so, Natural Textile Dyes will certainly be the game-changer in the Textile Industry. Such prudence gave me strength in the early days of my business. My spirituality also played its part as it provided me such prudence to think and analyze that far. It wasn’t just for achieving the business goals but also delivering ideas for making Earth a better and healthier planet as a whole.
https://www.yaweronsustainability.com/