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Using Content Weighting to Create a Relevant Experience

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Using Content Weighting to Create a Relevant Experience

Design Reactor

5 Views • Mar 31, 2010

Description

Scott Kellner and Leon Papkoff, CMO and CTO of 6Connex, examines the importance of content weighting and relevancy in creating a successful brand experience. They also look at advanced tools that enable new information vehicles for creating one-to-one marketing experiences.

Keywords & Tags

#6connex #design reactor #virtual #technology #virtual events

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