Peter brabeck : "Unsustainable Trends"

We had the distinction of hosting, for our monthly luncheon, Mr. Peter Brabeck-Letmathe, Chairman of the Board of Nestlé S.A., "the world's leading food company" and producer of Kit-Kat, Nescafé and Perrier. He is famous for his “Food versus Fuel” position, his ecological stances and for introducing unique brand marketing.
Mr. Brabeck-Letmathe has spent his entire career working for Nestlé, rising to the position of chief executive officer (CEO) in 1997 and also assuming duties as vice chairman of the board in 2001. He has turned Nestlé into the fastest-growing food company in an otherwise slow-growth sector, primarily by focusing on buying up leading food brands and discontinuing under-performing brands. Mr. Brabeck-Letmathe, who speaks five languages, is considered an articulate leader, whose a focus on substance over style includes a strong dedication to discipline and a long-term approach to growing a business.