Johnson & Johnson on YouTube

Rob Halper, Director of Video Communication at Johnson & Johnson presents on October 26, 2009 at the e-Patient Connections Conference in Philadelphia.

- Who’s Watching YouTube? Everybody.
- Health searches and views on YouTube
- Metrics, metrics, metrics
- Two-way interaction with viewers
- Selling the idea internally and overcoming obstacles

SAVE THE DATES: e-Patient Connections 2010!
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The conference that generated all the buzz last year will return to the Philadelphia Hyatt Bellevue from September 27-29, 2010. Make sure to sign-up for all the updates at http://www.epatient2010.com.