Imerys - Cryogenic Insulation Services

Got perlite problems? Probably not, unless you’re either mining perlite or are responsible for keeping any number of cold boxes, tanks and tankers insulated. Working with illustrator Doug Morris, Blare Media editor Jason Wada created animated sequences to provide visual richness to an otherwise mundane mechanical process. These graphics and animations, when combined with a specific style of documentary videography, serve to explain and illustrate the mineral giant’s perlite capabilities simply and effectively.