Honey Cand - Taste you never forget, How they do it

A sweet-tooth is about as universal of a craving as sex.

So much so, that even under fire with lead blazing trails over their heads, humans still find themselves with a hunkering for something deliciously sweet.

Back in 1941, Forrest Mars began making tiny pellet-sized pieces of chocolate no bigger than a coat button, covered them in a hard sweet candy shell and sold them exclusively to the United States Military.

In hot weather, chocolate wasn’t the easiest of food snuffs to transport and the last thing a soldier needed while trying to operate a gun was to find his fingers covered in a sticky chocolatey mess.

So, the M&M was invented. And, with it, an ingenious tagline…

“Melt’s in your mouth, not in your hands.”