FISH is Data - Utilizing Data for Experiential Marketing

Exclusive video in the voice of Lu Nguyen (Executive Vice President - Sales) for FISH. Customers can learn pertinent facts on how to better analyze used data to improve event performance. Lu Nguyen adds that many brands and agencies use familiar and limited data search to evaluate the performance of their events, but most times they miss out on important data. By explaining some new better ways to collect event tracking data, this video can help marketers improve their business.