Drench Smart Hydration People Caravan

Brand new advert from drench. The campaign centres around ‘The Smart Hydration People’, a group of scientists, dedicated to finding innovative and hilarious ways to keep the nation hydrated. Their experiments are documented on camera in the ads, featuring narration by the distinctive dead-pan drawl of ‘Keith’ from The Office (Ewen Macintosh). Their first experiment will be hitting TV screens on May 1st.

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