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What's Holding Apple's IBeacon Back?

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What's Holding Apple's IBeacon Back?

B
Bloomberg Technology

0 Views • Nov 25, 2015

Description

Nov. 24 -- After its launch two years ago, iBeacon, the location services technology from Apple that could make it possible to get precise coupons on your phone as you shopped fizzled. What exactly happened to the technology? Bloomberg's Josh Brustein reports on "Bloomberg Markets."

Keywords & Tags

#shopping in stores #shopping #Apple #iBeacon #Consumer Goods Retail #Retail #Technology #coupons

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