What is Local SEO?

Let’s start with what is SEO?
http://WizardofSEO.com
Local SEO is a specialized kind of search engine optimization (SEO) that increases the possibility for prospective customers to find information about your company online, either when they search specifically for your name or for any businesses that provide particular goods and services near them.

Sometimes people are looking for more knowledge about a business. They may know the name, but want to find the phone number or address. Other times, they may be looking for a local Yoga Studio for example, but need to discover one by them. They may need to check operating hours, find driving directions, learn what brands are carried or discover what’s on the menu or where to park. When people search for this kind of information, local SEO helps the search engines provide it to them via the Search Engine Results Pages. MORE IN THE VIDEO....