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What is a Swipe File

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What is a Swipe File

R
Robert Plank

16 Views • Nov 04, 2008

Description

http://www.robertplank.com As a copywriter, a swipe file is a list of stuff that you like from other copywriters: pieces of ads, hot phrases, even entire sales letters or web sites. Your swipe file is your stockpile of ideas for your next copywriting job.

Keywords & Tags

#swipe #file #speed #copy #secrets #five #minute #copywriting #copywriter

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