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Twitter’s Revenue Jeopardy
Description
Twitter ($TWTR@US) advertisers, which make up 90 percent of its revenue, are growing skittish with billionaire Elon Musk’s claims that he would loosen moderation of the platform. IPG ($IPG@US), one of the world’s largest advertising companies, issued a recommendation on Monday for clients to temporarily pause their spending on Twitter. Musk is meeting advertising executives in New York this week.
Keywords & Tags
#news
#Politics
#app
#Twitter
#social media
#Elon Musk
#entertainment
#apps
#New York
#IoT
#misinformation
#machine learning
#TikTok
#advertisers
#algorithm
#Musk
#videos
#retweet posts
#short video apps
#live streaming
#information
#Twitter advertisers
#IPG
#advertising company
#advertising executives
#Vine
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