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TikTok’s Ad Revenue Grows
Description
TikTok is on pace to make nearly $10 billion in ad revenue, more than double what it generated last year. Although it is still dwarfed by giants Google ($GOOGL@US) and Meta ($META@US), it may surpass rivals Twitter ($TWTR@US) and Snap ($SNAP@US). Some advertisers have concerns about TikTok’s Chinese owners, but with one billion users who spend an average of 96 minutes a day on the app, many advertisers continue to invest their dollars into the platform.
Keywords & Tags
#china
#business
#google
#app
#Twitter
#social media
#Snap
#entertainment
#security concerns
#regulators
#misinformation
#machine learning
#TikTok
#data security
#ByteDance
#dance
#advertisers
#algorithm
#Ad Revenue
#video sharing
#Meta
#Chinese-owned
#video app
#national security
#American users
#TikTok’s Ad Revenue Grows
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