The future for TV advertising

Television advertising is back at record levels. In the UK alone companies spent an estimated £4.6bn on TV ads last year. But how long will the good times last? Henry Mance, media correspondent, reports from the FT Digital Media Conference in London.

For more video content from the Financial Times, visit http://www.FT.com/video

Subscribe to the Financial Times on YouTube; http://goo.gl/vUQx5k
Twitter https://twitter.com/ftvideo
Facebook https://www.facebook.com/financialtimes