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Technology cycles

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Technology cycles

A
AFP English

119 Views • Jun 19, 2013

Description

Developing and marketing a new innovation is a complicated process and there are many test stages a prototype has to go through before it is rolled out for mainstream use. Research group Gartner uses so-called hype cycles to describe these phases -- from the initial excitement or 'hype' surrounding an initial idea to the future failure or product launch. VIDEOGRAPHIC