Targeted advertising thanks to hyper-personalization?

Hosted by Dailymotion. For legal issues report at the Copyright Center, report us on DMC, or use the Instant Removal tool.

Targeted advertising thanks to hyper-personalization?

D
DW (English)

288 Views • Aug 15, 2023

Description

Using personal data from users, artificial intelligence can individualize commercials, a process called hyper-personalization. For example, geo-data can be used to target advertising locally.