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SUCCESSFUL RADIO PROGRAMMING: FOUR KEY ELEMENTS

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10 Views • Nov 12, 2013

Description

http://danoday.com/25Ways-McVay Successful music radio programming requires 4 key elements: Music, Information, Personality, Promotion. The key to high ratings is to use these tools to establish a strong connection to your audience.

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#radio programming #program director #programme controller #radio ratings #radio strategies #radio tactics #Arbitron ratings #BBM ratings #Rajar ratings #Nielsen ratings

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