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Sharing: challenging the Content and Media Industries

G
gleonhard

21 Views • Aug 19, 2008

Description

The technology-fueled 'Culture of Participation and Sharing' is now changing the content and media industries at a very rapid pace. Youtube has changed TV and video, forever; blogging and self-publishing has changed journalism and print media; P2P, web radio and now on-demand streaming has uprooted the recorded music industry. Any successful 'content' player must now develop and put in place a web-centric (and web-native!) business model that is based on unrestricted sharing and user-engagement as THE crucial starting point.

Keywords & Tags

#gerdtube #gerdleonhard #futureofmedia #mediafutures #mediatrends #web20 #music20 #media20 #sharing #p2p #tv20 #broadbandmedia #broadband20 #piracy #mobility #openisking #endofcontrol #futurist #futurism

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