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RADIO ADVERTISING & PROGRAMMING: Symptom vs. Disease

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RADIO ADVERTISING & PROGRAMMING: Symptom vs. Disease

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radiovoice70

3 Views • Apr 07, 2014

Description

http://danoday.com/blog Some people mistakenly believe it's a waste to try to improve radio advertising and programming because "people don't like commercials" or "nobody cares about the disc jockeys." Dan O'Day explains.