P2 : Financial analysis fundamentals - M23 : Measuring performance

More informations on : http://www.actiononline.fr/parcours/les-bases-de-lanalyse-financiere/

Learning goals:
1- Understand the foundations of performance through the business physical and financial indicators.
2- Understand economic and financial profitability ratios.
3- Understand how leverage works: its advantages, risks and limitations.

Chapters
- Measuring activity and productivity
- Profitability
- Leverage Effect
- Quiz - Measuring performance
- Case study "Leverage"

A word from the author
"Today performance is used to measure the efficiency of all the managers.
But what is the best performing company: the one with the highest profit margins, the one which has the fastest growing of market share, or the one which generates the highest cash flow ?
In order to answer this question, you must first define the most appropriate indicators for each type of performance, and then be able to analyze them."