Midas Sofas Commercial

This ambitious commercial for Midas Sofas was broadcast on ITV Tyne Tees in Spring 2006. Midas Sofas wanted a televsion advertisement that reflected their high-end made to measure service as well as their roots in the North Shields area. They selected this idea from a number of creative proposals. It involved taking sofas and placing them in unusual locations around the region. This commercial took two days to film in total and proved to be a huge success for the owners of the business.