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Men’s cosmetics boom

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Men’s cosmetics boom

S
South China Morning Post

154 Views • Dec 20, 2018

Description

As more and more male beauty vloggers are gaining popularity on social media, men’s make-up has become a trend in Asia, including Hong Kong, mainland China and South Korea. This opens up male grooming market as major beauty brands such as L’Oreal, Tom Ford and Chanel begin to launch new men’s make-up line.