Making of "Promises"

Behind the scene's footage of the Charity Video "Promises" also includes an exclusive interview with Jim.
Jim Kerr said:

"When Simple Minds were asked to get involved in this campaign I could see the sense in the song because world leaders did make the pledge, they did make the promises, and they have reneged and they're dragging their feet."

"[Growing up in Glasgow], we were always made aware how you had to appreciate the doctors and nurses because they were vital. I remember my brothers both being born at home. I am the eldest - I remember it was such a big deal. It was very nervous for everyone involved. It's too hard to accept; it's too hard to imagine that a thousand women a day can die giving birth. It's absolutely unacceptable and it needs to be put right."