How Substack is Changing How to Build an Audience

This episode takes on Substack from both sides of the keyboard, the company’s own success story and how creators are finding success on the platform. Hamish McKenzie, Substack’s co-founder and Chief Writing Officer (that’s what it says on his substack), joins the show to break down the intentional choices that made Substack such a writer’s haven and why he believes it’s still the best deal in town for creators. Then writer Casey Lewis pops in to share how she built her own thriving Substack community and the strategies any writer can use to boost their odds of success.