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How KFC Made Colonel Sanders Sexy

Food and Wine Channel

5y ago Instant removal

Colonel Sanders is an American icon, and until recently, he wasn't exactly known for his sex appeal, but that changed in 2017.And the sexualization of the Colonel has ramped up even more in 2020.A new advertising campaign titled "The Return of the Colonel" hits erotic notes not seen since the boom days of Hooters.And this year, we were treated to "A Recipe for Seduction," a mini-movie starring Mario Lopez as the Colonel.These sexy experiments have made a splash, and the strategy seems to have been especially well-received by fans.Inspired by the hip, young, mysterious, sexy Sanders, fans have been churning out steamy works of art and literature.So whether it comes from rabid fans or corporate, don't expect the sexualization of Colonel Sanders to stop anytime soon.