[EN] Digitizing shops: Darty’s experience

Interview with Olivier Godart, Director of e-commerce, Darty

Darty has established a “wireless” relationship with its customers.
Discover how Darty has digitized its shops by equipping its sales assistants with tablets and Wi-Fi terminals so they’re better informed.

With customers who already know a lot about the products available, the challenge is to reassure them by providing sales assistants with digital tools that let them access all the information they need when they need it.

Darty's digital transformation:
http://www.orange-business.com/en/blogs/connecting-technology/mobility/darty-s-digital-transformation

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