CUPRA Born - AR-HUD

The CUPRA Born is the unconventional challenger, delivering electrifying performance using the most advanced electric powertrain technology, seamlessly augmenting the spirit of the CUPRA brand with an electrified future.

The CUPRA Born forms the next stage of the brand’s development, and as the industry shifts to a more environmentally conscious position, electrification is key. CUPRA has already invested heavily in the technology, bringing the plug-in hybrid versions of CUPRA Leon, CUPRA Leon Sportstourer and CUPRA Formentor models to the market. The new era is also fully electric.

The CUPRA Born integrates the most advanced pure electric powertrain technology: a choice of 150PS (110kW) or 204PS (150kW) electric engines deliver energy to the rear wheels, coupled to a high-performance lithium-ion battery pack with a capacity of up to 58kWh provides an enormous range of around 420km. It doesn’t stop there, it goes beyond.