Compliance en masse?

Notice his choice of words here: "catapult the propaganda."

Hmmmmmm...sounds familiar somehow we think. A favoured technique of persuasion amongst those in power.

Note:

“The most brilliant propagandist technique will yield no success unless one fundamental principle is borne in mind constantly - it must confine itself to a few points and repeat them over and over.”

“If you tell a lie big enough and keep repeating it, people will eventually come to believe it. The lie can be maintained only for such time as the State can shield the people from the political, economic and/or military consequences of the lie. It thus becomes vitally important for the State to use all of its powers to repress dissent, for the truth is the mortal enemy of the lie, and thus by extension, the truth is the greatest enemy of the State.”

--Joseph Goebbels, minister of propaganda in the Nazi regime