Chick Chick click

There's clucking, gyrating, semi-naked men wearing horses heads, and of course lyrics that consist mainly of animal noises.

This is "the Chick Chick song" an international viral hit from Chinese artist Rong "Rollin" Wang.

The song, relatively unknown in China, has racked up more than ten million views on Youtube in little more than a month.

The 35-year-old singer, who is considered a bit of a has-been on the Chinese scene, explained the song's orgin.

SOUNDBITE: Rong "Rollin" Wang, singer, saying (Mandarin):

"I had a dream, this dream was really interesting, there was a farm with a load of animals having a meeting there, and some were keeping things orderly, some were grumbling. Then more or less there was this hen who said something that left a deep impression on me, she said 'who stole my chua mi" [pronounced chwa mee] and I was thinking, what is chua mi? I didn't understand that. Then after I woke up I was reflecting on the whole dream and thought this i