Cadbury Drops an Easter Reference, Entering a Culture War

Cadbury Drops an Easter Reference, Entering a Culture War
tement that it was "simply not true to claim that we have removed the word ‘Easter’ from our marketing
and communication materials." Preaching a message of inclusiveness, it added, "We invite people from all faiths and none to enjoy our seasonal treats." The National Trust said any suggestion it was playing down the significance of Easter was "nonsense." "A casual glance at our website will see dozens of references to Easter throughout," it said in a statement. that Cadbury said in a sta
The "storm in an egg cup," as the network ITV put it, began after the confectionary giant Cadbury decided to omit the word "Easter" from the title of an annual egg hunt it sponsors, calling the event "Cadbury’s Great British Egg Hunt." The event, which has been around for a decade
and has been known as the Easter Egg Trail, is co-sponsored with the National Trust, a conservation charity.
" she wrote on Twitter. that I’m sure John Cadbury (my g. g. g. g. grandfather) is not spinning in his grave,
Trump said that If I become president, we’re all going to be saying ‘Merry Christmas’ again, that I can tell you,
I do rather wish Easter could still be called Easter." Others said the debate was
misplaced, among them Esther McConnell, who said she was a descendant of Cadbury.
Peter York, a cultural commentator, said the outrage, in part, reflected the national mood, including a nostalgia for the past
and an exhaustion with political correctness befitting the era of Trump and "Brexit." "Brexit makes it rather O.K.