Hosted by Dailymotion. For legal issues report at the Copyright Center, report us on DMC, or use the Instant Removal tool.
Brand Equity: Cash & Carry Causing Distributor Attrition
Description
Cash & carry operators such as Walmart & Metro are set to change the distribution map in India! With cash & carry competing with distributors on ground, several regions in India seem to be reporting a complete breakdown of the authentic distributor network! Brand Equity attempts to understand what has triggered this fluctuation and how it’ll impact distribution in India, going forward.
More from User
22:43
Netflix CEO Reed Hastings And Product VP Todd Yellin | ET Now Exclusive
ET NOW
23:26
Samsonite's New Campign - #KeralaIsOpen | In Conversation With Sonali Krishna | Brand Equity
ET NOW
24:26
Karthi Kumar Marshan, CMO, Kotak Mahindra Bank Ltd, Josy Paul, Chairman & CCO, Bbdo India and Partha Sinha, Managing Director, McCann Worldgroup India | In Conversation with Sonali Krishna | Brand Equity
ET NOW
26:35
Uday Shankar,Sandeep Kohli,Sandeep Kaul,Anurag Mehrotra,David Roth & Eric Salama | In Conversation with Sonali Krishna | Brand Equity
ET NOW
23:25
Rajat Mehta, National Head, Retail Marketing & Brand Management, YES BANK | In Conversation with Sonali Krishna | Brand Equity
ET NOW
23:51
McKinsey & Company's Partner & Global Lead, Digital Marketing & Technology Jason Heller & Senior Partner Brian Gregg | In Conversation with Sonali Krishna | Brand Equity
ET NOW
Related Videos
07:42
SOT Police Raids Duplicate Branded Ice Cream Manufacturing Godowns _ Hyderabad _ V6 News
V6 News Telugu
24:12
Indian designer Raghavendra Rathore and President & CEO of Reliance Brands Limited Darshan Mehta | In Conversation with Sonali Krishna | Brand Equity
ET NOW
23:26
Samsonite's New Campign - #KeralaIsOpen | In Conversation With Sonali Krishna | Brand Equity
ET NOW
24:26
Karthi Kumar Marshan, CMO, Kotak Mahindra Bank Ltd, Josy Paul, Chairman & CCO, Bbdo India and Partha Sinha, Managing Director, McCann Worldgroup India | In Conversation with Sonali Krishna | Brand Equity
ET NOW
09:43
Brand Equity: YouTube Milking Its Cash Cow Too Soon?
ET NOW
00:25
Ludhiana: Govt. godowns catches fire, 30 thousands wheat packets burnt
ABP Sanjha