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Apps and Entertainment Ep#3 – Apps Are Smart

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Apps and Entertainment Ep#3 – Apps Are Smart

P
ProductionTechTips

5 Views • Jan 06, 2012

Description

Maybe your television is stupid… but your hand held or “second screen” is pretty darn smart. How does this affect the use of Apps in the entertainment industry and what are the ramifications of Apps knowing so much about us. Paul Sweeting of Concurrent Media Strategies discusses this topic with Marj Galas of LA411

Keywords & Tags

#LA 411 NY Production Tech Tips second screen Apps entertainment platforms producer director marketers advertisers Paul Sweeting

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