Apple - Start Something New

Apple - Start Something New

Filmed by Universal Everything

Matt Pyke is always finding new innovate with video. In this piece,he uses the movement of real object to create a sense of digital animation. To do this, Pyke placed his iPhone 6 on the ground, pressed record, then tossed several items into the frames, sometimes even leaping over the phone himself. He then edited the footage on the spot, using the iMovie app to calibrate, balance color, and finalize the film.

Posted on Dailymotion by ----AphoenixD----