Amazon Tariffs Hit Prices

Amazon said rising tariffs are starting to affect product prices, supplier negotiations, and consumer behavior as earlier inventory stockpiles have been exhausted. Speaking Tuesday at the World Economic Forum in Davos, CEO Andy Jassy said sweeping tariffs imposed by President Trump are now showing up in some prices, with Amazon and third-party sellers no longer able to fully absorb higher costs. Jassy said the company is working to keep prices low, but thin retail margins could make some price increases unavoidable. He added that consumers remain resilient but are trading down or delaying discretionary purchases. Amazon shares fell 3.40% to $231.00 at Tuesday’s close, according to Benzinga Pro.