5 COMMON POSTCARD MARKETING MISTAKES

In comparison to other strategies, postcard marketing campaigns can get off the ground quickly. It's not uncommon for a small or medium-sized business to use postcards as an advertising device. Researches and recent studies prove that postcard marketing campaign can lead to a significant increase in sales and revenues. The postcard marketing campaign can be personalized and effectively communicate a point to the reader. By avoiding a few postcard advertising mistakes, marketers can enjoy the rewards of this technique.

Sources:
http://www.troimail.com/commercial-print/postcards
https://hubpages.com/business/Postcard-Sizes-in-Direct-Mail-Advertising