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1st Philippine tour guides summit
663 Views • Sep 17, 2025
Description
The inaugural Philippine Tour Guides Summit, themed “Love Our Islands, Love Our Stories,” took place on September 17, 2025, at Fili Hotel, NUSTAR Cebu, bringing together tourism professionals from across the country.
Alma Rita Jimenez, former undersecretary of the Department of Tourism and now CEO of Health Solutions Corp., stressed the importance of collaboration, inclusivity, and innovation in building a sustainable tourism sector.
She encouraged tour guides to act as cultural ambassadors, turning every visit into an opportunity for visitors to connect with local communities.
KAISER JAN FUENTES
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